Video of the Moment #336: Arcade Fire

By on Tuesday, 31st August 2010 at 6:00 pm
 

Arcade Fire have released a special interactive video to go with their latest single, ‘We Used to Wait’. Their newest – and now major hit – album ‘The Suburbs’ is the theme of the video but not how you might expect it. You input the location of where you grew up and the site wil generate a tailor-made video for you with ‘We Used to Wait’ playing in the background.

Because my childhood neighbourhood is not all that exciting, I tried this with Paris, Manchester and the City of Westminster. Pretty stunning. Try it here.

Arcade Fire tours the UK in December, as previously reported here on at TGTF.

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[…] that awesome interactive video Web site Arcade Fire did a couple years back? Well, forget about it. London’s Duologue done one better. ‘Machine Stop’ which is […]

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