Single Review: Lana Del Rey – Born to Die

By on Friday, 23rd December 2011 at 12:00 pm

So, this is the new video for Lana Del Ray’s single, ‘Born to Die’, the title track off of her forthcoming album, due next month. Yawn. Am I the only one who is completely bored by Lana Del Ray? Sometimes I think I’m the only one. Bored, and vaguely offended. I honestly did try my best to get why she is currently being offered so much critical praise.

Other than her looks, I’m not seeing anything to be excited about. [Editor’s note: to not detract from this review, I’ve chosen the least salacious photo I could find of her on the internet for the header photo on this post. And trust me, it took a while.] She’s gorgeous, sings remarkably unclever lyrics about sex and sounds like she just rolled out of bed. There’s something just vaguely anti-feminist about the whole thing: it seems rather intentionally submissive and is embracing of the notion of being a weak, fragile woman who easily gives in to her man. There seems to be this burgeoning movement wherein ‘retro-sexism’ has somehow become fashionable. I’m not sure if it’s a factor of the world’s current state of affairs and a desire to move back to simpler times, or something else entirely. Or, possibly, at least with Lana Del Ray, perhaps it’s just a matter of the clever engineering behind the scenes: make no mistake, she’s a very well-contrived product.


Lana Del Rey’s next single, ‘Born to Die’, will be released on 23 January on Interscope. Confusingly, the album of the same title will be released a week later, on the 30th of January.


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