SXSW 2014 Interview: Prides

Last week when TGTF were in Austin for SXSW, I caught up with Glaswegian pop / dance band Prides (Stewart Brock on keys and lead vox; Callum Wiseman on guitar, keys and backing vocals; and Lewis Gardner on drums) after their rousing set as part of the Tuesday night programming the British Music Embassy at Latitude 30 that was curated by none other than Radio 1’s beloved Welsh teddy bear Huw Stephens. They chat to me about their New Wave, “strong ’80s influence”, the era of Biffy imitators in Glasgow and where we should all go to see gigs at in their hometown. There is much more of course. Listen to the interview in full below.
If you live in America, they will be touring the East Coast with RAC through to the end of March; see all the dates here.
Cheers guys and thank you to Ally for this lovely interview. Best wishes for the rest of your American tour!
3 Responses
19th March 2014
[…] my interview with Prides at Latitude 30, I arrived in the midst of Amy Cook’s set. As a local Austinite, I guess you can forgive her […]
29th April 2014
[…] case you missed it, I interviewed the band at SXSW 2014 and you can listen to that interview here, a write-up of their appearance at Huw Stephens’ night on the Tuesday of SXSW is here and if […]
18th June 2020
[…] The coloured lighting in Latitude 30 complemented the band’s sound as well, fitting the carnival / party / happy atmosphere their music created. I can’t wait to hear what they come up with next. It was great to chat with them after, as they were clearly running on the adrenaline of playing a packed venue and having such a great reception in a town that they’d never played in before. (Listen to my interview with the band here.) […]