Video of the Moment #2029: The 1975

By on Tuesday, 1st March 2016 at 6:00 pm

Last week, Manchester band The 1975 released their second album ‘I like it when you sleep, for you are so beautiful yet so unaware of it’, the follow-up to their self-titled debut from 2013. You can read my review of the new release here.

One of the weaker songs from the LP, ‘The Sound’, has its own promo video now, and it’s interesting what they’ve done to express it visually. Like curiosities in the zoo, the band have been imprisoned in a glass box, with sociologists watching their every mood. The comments that come across, including “unconvincing emo lyrics” and “terrible high-pitched lyrics over soulless robo beats”, are exactly the kind of barbs The 1975 have had to stomach on their way to the top, and as the saying goes, “laugh, and the world laughs with you”. Watch the video for ‘The Sound’ below. ‘I like it when you sleep…’ is out now on Dirty Hit Records / Polydor.


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