Video of the Moment #2094: Hinds

Relationships get messy. It’s a hard fact to face, but in their usual blunt and straightforward fashion, Madrid grunge rockers Hinds illustrate the point with their faces in the new promo video for ‘Easy’. The band describe the song as being about “the worst moment in the universe during a relationship”, where you still love your partner, but your partner no longer loves you. Their explanation continues, “when you reach that point you can’t help but self destruct. There is just nothing you can do, it’s too late to take it easy.”
A signature quality of Hinds’ music, the abrupt tempo changes in ‘Easy’ seem conspicuous but remarkably appropriate in this context of both this particular song and its accompanying video. The rather dizzying cinematography literally spins through the band’s performance of the song, getting messier and more out of control as it goes along. Be warned–if you have a weak stomach, this video might be more ‘queasy’ than ‘Easy’ for you. The single features on the Spanish band’s debut album ‘Leave Me Alone’ (how appropriate), released in January on Mom + Pop (America) / Lucky Number (UK) and available now.
[youtube]https://youtu.be/x458o2pGx4o[/youtube]
‘Easy’ appears on Hinds’ debut LP ‘Leave Me Alone’, which is available now. TGTF’s previous coverage of Hinds is all collected here.
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