(Easter / SXSW 2017 flavoured!) Video of the Moment #2342: Mt. Wolf

By on Monday, 17th April 2017 at 10:00 am

As you probably have guessed, we receive far too many promo videos than I could ever hope to humanly post on TGTF. So when one of them pops up and thematically fits with a holiday theme, I find it not only serendipity but as if someone’s telling me I should post it. Such is the case with the latest and powerful promo video from Mt. Wolf for ‘Heavenbound’. While the story seems pretty cut and dry to me, the video’s director says of its message: “I think everyone will have their own interpretation of the video. For me, it was about the idea of death acting as a force to unite people. For some death offers the chance to reflect and ask for forgiveness; for others, it provides an opportunity to find peace and the ability to forgive.” I do wonder if it makes more of a difference ‘who’ you are vs. how your parents raised you to treat people unlike yourself; watch the video below to decide for youself.

Following a successful string of appearances in Austin last month for SXSW 2017 (check out the times I saw them through here), the London group will be releasing their debut album ‘Aetherlight’ on the 26th of May on CRC Music. The making of the album was supported by PRS for Music Foundation’s Momentum fund. To read back on all of our coverage here on TGTF on Mt. Wolf, use this link.

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