Video of the Moment #2757: MGMT

American synthpop band MGMT have unveiled a new teaser for their forthcoming LP, in the form of a promo video for ‘When You Die’, which is set to feature on the album. (It follows the song ‘Little Dark Age’, which made its first appearance back in October.) Musically speaking, the song is mildly quirky and twee, but those placid sonic elements offset lyrics that teeter on the verge of a murderous psychosis.
The visual treatment of ‘When You Die’, directed by Mike Burakoff and Hallie Cooper-Novack, is suitably hallucinogenic for such an unstable mental state. Along with a range of bizarre and colorful animated effects, the promo video features ‘Girls’ actor Alex Karpovsky as its necromantic protagonist, presumably to keep it current? MGMT’s new LP ‘Little Dark Age’ is due out early in 2018. TGTF’s previous coverage of MGMT is right back this way.
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